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SPECIALTY MAILING LISTS

Why Specialty Mailing Lists Deliver Better Results 

Most consumer and business lists  cast too wide a net. TARGETLEADS® builds specialty mailing lists that cut through the noise and connect you with the people who matter most. Each list is curated, verified and updated in-house—not resold or recycled—so your campaigns reach real prospects ready to respond. Built for accuracy and compliance, our data helps you spend smarter and drive higher response rates.  

Exclusive, updated lists built in-house for higher response rates. 

From ailment lists that help insurers find qualified health prospects to homeowner lists with verified mortgage data and voter databases segmented by district and party, TargetLeads delivers precision that fuels results. Our in-house data powers direct mail and telemarketing campaigns for insurance agents, political teams, retailers and nonprofits.  

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Explore Our Specialty Mailing List Options 

TargetLeads’ specialty mailing lists cover the audiences most likely to respond to your message. Every category is designed with targeted lead generation in mind:  

  • Voter Mailing Lists 
  • Families with Children Mailing Lists 
  • Homeowner Mailing Lists  
  • Ethnic & Religion Mailing Lists  
  • Occupation-Based Mailing Lists  
  • Ailment Mailing Lists  
  • Veteran Mailing Lists 

 These targeted mailing lists are built and updated in-house, ensuring the accuracy you need for high-performing direct mail and telemarketing campaigns and telemarketing campaigns.

Voter Database

Over 65 MILLION registered voters available in 20 states by congressional district available to assist you with your next election campaign effort. Within that base, there are approximately 42 million individuals known by their voter party (Republican, Democrat, Independent, and Other/Non-Declared). When used in combination with date of birth and other key lifestyle selects such as “known donor”, you have the perfect combination for election and fundraising activities. You can also combine registered voter information with the known homeowner select to target a specific demographics who are more likely to turn out at the polls on election day.

Homeowners

Owning a home is the American dream. For most families, once the dream comes true, they have to manage ongoing upkeep and improvements to their home. Our Homeowners Insurance Leads list is perfect for reaching over 65 million homeowners in need of products and services for their home. They respond to a variety of offers including lawn and garden, pool equipment and chemicals, home furnishings, insurance, electronic equipment, and more. Select by numerous selections such as: home value, mortgage amount, sale date, sale price, home year built, square footage, roof type and more.

Ethnic / Religion

Different ethnic groups have different interests and lifestyles that warrant culturally targeted offers for travel, foods, telecom products, magazines, newspapers, fundraising, religious offers and more. Ethnic selections also help expand your services to profitable new markets while customizing your message for the best response.

*Available where state privacy laws allow

Occupation

An individual’s occupation provides insight about interests and activities, disposable income and probable purchase interests. Inferring interests from a job title is a valuable way to target magazine offers, packaged goods, clothing, automobile offers and more. Combining occupation with other demographics provides you with highly targeted segments, and with over 250 occupation indicators, the targeting possibilities are endless. Click here to view a list of occupation selects.

Families with Children

Children influence a large portion of disposable income in a family. Families with young children are perfect prospects for baby items, children’s toys, books, clothing, life insurance, magazines, and even college funding. As they get older, parents with pre-teens and teens are more receptive to offers for computers and video games, cell phones, athletic equipment, clothing, and other trendy offers. Families with teens ages 16-18 are prime targets for car insurance, car accessories, electronic equipment, and college offers.

Ailments

Our Ailment database is compiled from consumer-reported health data. This permission based data was provided directly by mail-responsive consumers via household surveys. Over 82 million consumers can be targeted with this data for more than 100 aches, pains, conditions and treatments. Consumers with ailments are good prospects for products and services that provide them information or relief. They are receptive to appropriately targeted offers that address concerns about their medical needs. Some company and industry restrictions apply.

Click here to view a list of ailment selects.

Veterans

Connect with America’s Veterans who served their country in military service. Displaying their loyalty and patriotism in choosing to serve, most spent time in one of the branches of the American military (Army, Navy, Air Force, Marine Corp, or Coast Guard) during their military service. Many devoted themselves to protecting our freedoms, maintaining peace, providing relief or supporting the US around the globe. Along with the sacrifices of military service comes many benefits: training, honor, education, travel, pay and self-discovery, as well as becoming part of a cohesive lifetime community of American servicemen and women. These self reported households contain current or retired military personnel or indicated an interest in military veterans affairs.

Veterans lists are great prospects for: health and life insurance, donations to veteran facilities, donations to injured veterans associations, investments, employment assistance, travel and assisted living.

Interests

Personal hobbies and interests often drive consumers’ discretionary income spending habits. Personal interests often give marketers deeper insight into consumers’ spending behavior. If you need to reach computer users who love motorcycling, or fisher man who travel, we have the most comprehensive personal interests database around. Compiled from the largest collection of detailed surveys and product registration cards available, our database is a premier source of consumer interests and hobbies. With information on how Americans spend their leisure time, you’ll target your offers more effectively. Combining these interests can give you even more highly targeted leads. For example, select people who own pets and are charitable donors to reach consumers who are likely to respond to fundraising requests focused on animal well-being.

VOTER MAILING LISTS  

Access a database of over 65 million registered voters across 20 states to power your next election campaign.  

  • Target by political affiliation, age or lifestyle factors 
  • Combine data for fundraising or turnout campaigns 

 

FAMILIES WITH CHILDREN MAILING LISTS 


Reach households with children at every stage of growth, from toddlers to teens.  

  • Ideal for promoting family-oriented products and services 
  • Target by child age for precise marketing offers  


HOMEOWNER MAILING LISTS

Connect with more than 65 million U.S. homeowners ready to invest in their properties. 

  • Perfect for home improvement, insurance and lifestyle offers 
  • Filter by property data like value, mortgage and year built 

 

ETHNIC & RELIGION MAILING LISTS 

 Market effectively to consumers through culturally relevant and faith-based campaigns.  

  • Tailor offers by ethnic group or religion  
  • Expand into new markets with custom messaging where privacy laws allow 

 

OCCUPATION-BASED MAILING LISTS  

Use occupational data to better understand consumers’ interests, income, and purchasing power. 

  • Over 250 occupation indicators available 
  • Combine with demographics for precise segmentation 

AILMENT MAILING LISTS  

Reach over 82 million consumers self-reporting specific health conditions.  

  • Data collected directly from mail-responsive surveys  
  • Target by more than 100 conditions for health, wellness or lifestyle offers 

 

VETERANS MAILING LISTS  

Engage with verified U.S. veterans and military households demonstrating strong loyalty and service.  

  • Excellent prospects for insurance, donations, travel and veteran-focused products  
  • Includes current and retired service members across all military branches 

 

INTERESTS & HOBBIES MAILING LISTS  

Partner with TargetLeads for Specialty Mailing Lists 

For over 40 years, TARGETLEADS has delivered accurate, compliant data that helps every campaign reach the right audience. Our in-house team manages each step—from data collection to delivery—so your telemarketing and direct mail campaigns perform as promised.  

  • Founded in 1985 with over 190 years of combined staff expertise  
  • Exclusive, compliance-ready data verified and updated in-house  
  • Proprietary TL LeadManager® CRM included for seamless campaign tracking 

 

Get Started with Specialty Mailing Lists Today 

Put purpose-built data to work in your next campaign. Contact us or order a list online to access specialty mailing lists for insurance, political, nonprofit and consumer markets nationwide. 

Call TARGETLEADS® today (800) 723-5254, reach out to us online or email info@targetleads.com for more information.