TARGETLEADS

Target Your Prospects

Direct mail leads and prospect lists are targeted specifically for you to reach the right prospects. Find your prospects based on location, age, income and more.
All Direct Mail Response Leads are 100% EXCLUSIVE to you!

As a leading direct mail marketing list company, TargetLeads offers prospecting lists and custom print and mail options for ALL businesses, specializing in senior insurance lead generation since 1985.

Leads & Lists

You need leads and we have them. Order targeted lists or use those lists to generate high quality leads – either way you will reach your prospects with targeted, direct mail marketing.

Learn About Leads

Software & Fulfillment

Make your life easier with TL LeadManager®. Your leads are uploaded and you are immediately notified for instant access. Follow up, reporting and fulfillment are only a few clicks away.

Learn About TLLM

Experience & Expertise

With over 190 years of combined experience as direct mail experts and consumer list providers, our knowledge helps find the right prospects for you. You benefit from our knowledge of what works and what doesn’t when it comes to direct mail lead generation.

We Make Finding Your Prospects Simple!

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Targeted Lists

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Quality Leads

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Contact Management

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Package Fulfillment

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Creating More Sales

Steps To Place Your Order

Select Your Lead

First you need to select your lead type. We have many options including Medicare Supplement, Final Expense, Long Term Care, Annuity, Combination or a Custom Mailer.

Run Counts

Select by counties, zip codes, age, date of birth, income, homeowner, marital status and more. Within each zip code or county selected choose only the number you want to mail.

Select Your FOrm

Call, fax or email us your order. Include the mail piece and query number from your count to make the process easier. Or just give us a call and we will do the work for you.

Receive Responses

Receive responses in 7-10 days depending on the lead piece. Responses are delivered by mail or immediately accessed online through our contact management software, TL LeadManager.

How to Place an Order

Lists

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Targeted names

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Various List Options

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Choose Your Output

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Select Parameters

Order Now

Leads

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Qualified Leads

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Targeted Prospects

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Select Demographics

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Turn Key Process

Order Now

Software

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Manage Contacts

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Contact Management

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Select Demographics

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Turn Key Process

Order Now

Leads & Software

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Make WOrk Simple

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Quality Prospects

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FREE Software Access

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No Contracts

Order Now

About Us

Family Owned Business Since 1985

Since 1985, TargetLeads® direct marketing services, a division of Senior Direct, Inc has been a trusted leader for prospecting lists and generating direct mail insurance leads for the senior market. Medicare Supplement Leads, Final Expense Leads, Long-Term Care Leads, Annuity Leads have been our specialty.

In 2001 we developed our TL LeadManager® to help our clients run their own businesses. We are very proud of our Lead Management System and our clients will tell you all about their experience with this system. There are plenty of CRM’s on the internet, ours can be free.

If you are paying for CRM, don’t love your existing platform or need a CRM, check out TL LeadManager® today.

Our Services Make Your Life Easier

List Services

The most accurate and qualified names available. Your list can be targeted to reach YOUR consumers based on specific parameters. Men, women, head of household, age 65, homeowners – we can help you target the exact people interested in your product. Lists are the most affordable marketing tool. Have the list emailed to you or have it imported into TL LeadManager to make the most out of each and every name.

Lead Services

Send a mailer to the names available on our accurate and qualified lists using our turn key targeted mailing services. Names to mail with age and income selection, forms, printing, bulk rate outgoing shipping, response postage and handling, scanning, uploading and data entry into TLLM are all included in the price you are given. If you would like to select additional demographics or duplicate lists we can add those options to your order. All targeted response leads returned are EXCLUSIVE to you and your order. The households (not just the names) you mail are also protected for at least 90 days giving you plenty of time to receive and work your leads.

Fulfillment Services

Booklets, birthday and thank you cards can easily be fulfilled using our services. We will send your prospects personalized booklets with your name, contact information and even your photo. When using TL LeadManager® you can quickly send Thank You cards for appointments booked and sales made for greater referrals and higher customer service. Stay in front of your clients and prospects with Birthday Cards that you can be prompted of within a month of each client or prospect’s birthday. TargetLeads® makes customer service our number one priority and helps you do the same.

Software Options

Anyone using leads needs a system to manage those leads. We have designed TL LeadManager® for managing all clients and prospects specifically in the life and health industry. Agents are able to take notes, set appointments and create follow ups with a few simple steps. Managers are able to distribute leads and run reports on campaigns, prospects and agent productivity. Using TL LeadManager® allows agents and managers to maximize their time working leads so you can spend more time in front of clients, not a computer.

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Meet the Team

Richard Bufkin

Richard Bufkin

President/CEO

People, with Richard it’s all about the people. By providing them the opportunities, the support and the recognition, Richard has created a team dedicated to the genuine satisfac...Read More

Richard Bufkin

President/CEO

Kent Merrell

Kent Merrell

Creative Director

Kent is only happy when he has a cool project to focus his attention. Effective ideas and seeing them help clients meet their objectives is key to his job satisfaction.

Kent Merrell

Creative Director

Mandy Carswell

Mandy Carswell

Director of Operations

New challenges bring Mandy to life. Blending emerging technologies with established systems keeps her pushing, encouraging and pioneering new processes to keep clients out front.

Mandy Carswell

Director of Operations

Michelle Bardin

Michelle Bardin

Director of Marketing and Communications

With 31 years at TargetLeads Michelle puts her institutional knowledge, broad experience and personability to work making the purchasing experience for clients effective and pleasu...Read More

Michelle Bardin

Director of Marketing and Communications

What Our Clients Say

I have already noticed a massive difference with your leads over the ones I used to use. The quicker response time has already allowed me to schedule 2 appointments…

Lawrence Y, The Benefits Counselors

I’ve used several online lead management systems over the years and TL Lead Manager® is by far THE BEST, bar none. My search is over…

Tom K, Oregon

One of our top solid vendors who deliver the results based on their lead expertise and incredible lead systems. TargetLeads is the expert in direct mail marketing. The icing on the cake comes with their exceptional customer service that is permeated by everyone at the office.

Henry V, Asst. Director

I’ve used TargetLeads for my long term care insurance leads for a few years now. This group has always been great – from tips related to mailings to how I can further utilize TL LeadManager. They truly understand the concept of when I win, they win. I highly recommend their products and services.

P.K., California