Exclusive Direct Mail Insurance Leads That Convert
Why Exclusive Insurance Leads Work
When it comes to building your book of business, the quality of your leads matters. At TARGETLEADS®, we specialize in exclusive insurance leads – which means your prospects are never resold to other agents. You get a clear path to the sale without competing voices or wasted marketing dollars. Unlike shared leads, exclusive leads are targeted, timely and tailored to your product and geographic reach.
What makes exclusivity so powerful? It’s simple: better focus and stronger engagement. With direct mail for insurance, you’re delivering your message directly to a qualified, interested consumer – without distractions.
Our leads are sourced from highly targeted mailing lists, each built around your campaign goals, giving you access to qualified life insurance leads and other tailored segments. We use a proven filtering and mailing process that produces higher response and conversion rates – protecting your marketing investment and maximizing ROI.
Lead Types We Offer for Insurance Agents
Whether you’re selling Medicare, life insurance or annuities, we offer a lead solution to match. Agents can choose from multiple targeted lead categories, each designed with unique filters and creative options. Most clients start with one focus, then expand their outreach using combination mailers or bundled campaigns.
- Medicare: Reach people turning 65 or those already enrolled who may qualify for Dual Eligible, LIS, Extra Help or Medicare Advantage plans.
- Final Expense: Generate interest from seniors seeking peace of mind about funeral costs and protecting loved ones.
- Long-Term Care: We’re the only vendor contracted with the State of California for Long Term Care Partnership leads – an advantage no one else offers.
- Annuity: Use custom mail to connect with individuals looking for safe, long-term financial planning options.
- Custom Campaigns: If you have a unique offer, we can help you build and target your list from scratch.
- Combination: Combine product types to reach multi-need households – an ideal approach for agents offering bundled solutions.
With direct mail for insurance agents, you reach prospects where they’re most responsive. Seniors, in particular, trust and respond more frequently to print. It’s familiar, it feels personal and it often sparks meaningful conversations that digital outreach can’t match.
Our Proven Lead Generation Process
TARGETLEADS® has developed a reliable, efficient process to help you get leads in hand fast – typically in 13 days or less. Every campaign follows the same streamlined system:
- Select Your Lead Type: Choose from our predefined categories or design your own campaign.
- Get Counts: Select counties, ZIP codes or SCFs. Narrow by demographics such as age, gender, marital status, income, ethnicity and more.
- Place Your Order: Call, email, fax or use our online order form – whichever works best for you.
- Receive Mailed Alerts: You’ll get an email alert when your order hits the mail stream, usually 3–5 business days after processing.
- Receive Your Leads: Leads start coming in within 1.5 to 2 weeks. Access them daily through our secure portal or TL LeadManager® – with no extra fees.
This end-to-end system gives agents access to fresh, direct mail leads for insurance quickly and reliably, while also offering print or digital formats to fit your workflow. We support delivery to CRM systems, or we can send physical copies weekly if preferred.
Why Direct Mail Is Perfect for Insurance
Direct mail insurance campaigns outperform digital in many senior markets. Print cuts through the clutter of online ads, spam folders and robocalls. A well-designed postcard or letter gets opened, read and remembered – especially by prospects over age 60, who are often more skeptical of digital outreach.
But print doesn’t have to work alone. We encourage pairing direct mail life insurance leads with follow-up phone calls, text messages or retargeting ads. A multichannel approach can strengthen your brand and improve response rates across the board.
Start Your Campaign with TargetLeads
If you’re ready to get started, simply fill out our online order form or give us a call at (800)723-5254. A TARGETLEADS® account representative will help you choose the right audience, build your message and launch your campaign with confidence. We’re a full-service partner in insurance direct marketing, offering everything from list counts and data segmentation to creative development and print production.
If you’re looking for exclusive life insurance leads or other high-converting prospect lists, make TARGETLEADS® your go-to source for campaigns that work. We’re ready to help you generate leads, grow your book and make every mailer count.
Leads in 13 days or less
1. Select Lead Type
Medicare (Supplement, Advantage)— Our Medicare direct mail leads connect you with those who are on the verge of turning 65 looking for help navigating the system, as well as those already 65 or older who may be looking for low income options such as Dual Eligible leads, Medicare Advantage Leads, Low Income Subsidy Leads and Extra Help leads. We have Medicare Supplement options for the over 65 market too!
Final Expense— Reach out to those who are worried about covering their burial expenses and want to avoid passing those costs to their loved ones with our direct marketing leads for senior life insurance.
Long Term Care Insurance— We are the only vendor of direct mail leads contracted with the state of California to offer Long Term Care Partnership leads, which speaks to our commitment to exceptional service.
Annuity— When we send customized mail , our clients experience much higher response rates than with typical direct mail marketing efforts.
Combination— Combination mailers sent to generate direct marketing leads in your areas are one of the most effective ways to market multiple products to your intended audience.
Custom— We can be your one-stop shop for custom direct mail lead generation no matter what you want to send out or to whom. Just tell us your ideas and we’ll help you craft your message and find the right prospects.
2. Get Counts
Select your cities/zips, counties or SCF’s. Choose names demographically by age, income, dwelling type, gender, marital status, ethnicity, homeowners, etc. Run Your Counts Online or if you prefer, call us at (800)723-5254 or email us at info@targetleads.com and a sales representative will run the counts for you.
3. Place Your Order
Call in your order, fax it, email it or even use our online order form – whichever is most convenient for you. Payment is required up front by check, money order or credit card (we accept AMEX, MC, Visa, and Discover).
4. Receive Mailed Alerts
After you place your order, you will receive an email alert when your order has been mailed. Lead orders are usually mailed within 3 to 5 business days. Responses normally start coming in within 1 ½ to 2 weeks from mail date.
5. Receive Leads
Leads are uploaded daily AT NO ADDITIONAL CHARGE for you to login, view and print (or save to your computer) or into TL LeadManager® for contact management. Leads can also be mailed once a week (usually on Thursdays) with special shipping available upon request. When you turn to us for direct marketing lead generation, you can depend on receiving the prospects that are just right for your needs. Our long history and outstanding record of customer satisfaction make us your best choice for helping your business grow.