by Kent Merrell | Jul 20, 2023 | Direct Mail, Response Rates
Let’s talk real response rates for a couple minutes. A client once asked how many direct mail pieces we’ve mailed. Curious, I went to the calculator. The closest I could honestly claim of pieces we’d developed and mailed was between 600 and 650 million pieces. With...
by Kent Merrell | Jul 13, 2023 | Direct Mail, Marketing
Boost your marketing with TargetLeads triple action formula direct mail. As we all pull out of a crazy few years marked by uncertainty, confusion and the need for more focused marketing efforts, let me show you a few of the things TargetLeads is doing as they continue...
by Kent Merrell | Jun 8, 2023 | Lists, Marketing
We see printers both local and national advertise great rates on printing postcards. Some say they can also get you a list of prospects to mail it to. After the ink is on paper, the lists of leads of consumers and/or businesses are where it gets tricky. Let’s look at...